Company News
September 23, 2023

Parento honored with 2023 BenefitPRO LUMINARIES Award for Humanizing Benefits

For the second consecutive year Parento has been honored as a LUMINARIES Humanizing Benefits recipient as an organization.
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Parento
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Company News

For the second consecutive year Parento has been honored as a LUMINARIES Humanizing Benefits recipient as an organization “ leading the way and impacting the benefits industry where it matters most.” As one of a dozen mentioned organizations, Parento solidifies its position as the first and only business solution for paid parental leave and the leading paid parental leave insurance program. 

“We’re committed everyday to support parent-employees and to improve the working parenthood experience. Our solution for paid parental leave is an opportunity for employers to humanize HR and personalize employee experiences,” said founder and CEO Dirk Doebler. 

As today’s talent continues to demand family-friendly and person-first benefits, paid parental leave has quickly become a “must have” in package considerations and as an employee offering. SHRM reported that over 70% of employers want to add or expand their paid parental leave policies, often in an effort to meet employee requests. Over 33% of employees request additional maternity leave and 47% request expanding parental leave, becoming the third most requested benefit, perk or incentive, outpacing even employer 401(k) contributions. 

Navigating and managing parental leave requires personalization and wrap-around employee support before, during, and after leave. Parento rolls out custom paid parental leave policies for employers, enabling them to offer up to 16 weeks of leave for their working parents. In a first-of-its-kind solution, the insurance policies are gender-neutral, offering coverage for all family configurations: birthing, non-birthing, adoptive, and foster parents equally. 

Parento’s innovative approach to paid parental leave solves for HR’s biggest headaches: managing and affording paid parental leave, and providing a class-A white-glove employee experience. Often tied to return-to-work rates and employee retention, parental leave has long-lasting effects on an employer’s bottom line. Parento preempts that concern with proactive wrap-around parent coaching available for all employees, with a special emphasis on the return-to-work transition. Driving over 95% of parents back to work full-time, Parento outpaces comparable state benefit programs (Paid Family Leave) or self-funded policies by over 30 points. 

“Our program solves for an employer’s biggest concerns surrounding paid parental leave: the cost, the risk, the management, and the experience. We handle the risk and budget, the administration, and the parent experience. It’s the only one-stop solution.”

Parento is available nationwide for all employers. Explore our cost savings and value-add for workplaces. To bring paid parental leave to your employees, contact sales or request a quote.

BenefitsPRO is the leading digital platform for benefit brokers, professionals and consultants providing resources, tools, and insights to navigate the benefits landscape. Learn more here. 

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